Our racial progress from segregation to integration of schools to 
the voting rights acts, are the result of court action, passage of legislation, and presidential action. But the most important was the civil rights movement, which was the driving force behind integration and our progress and advancement. However, not to be overlooked in all of this is the prevailing sentiment among the majority of the American people, which is the commitment equality and fairness.
As we continue to point out here and elsewhere on this website, integration of both the police departments and the mainstream news media has not had the presumed results in those two institutions that many Americans mistakenly think took place with integration, and that we find some of our best and brightest are the most misguided on this subject, to the extent that they are declaring sucess where there is still work to be done. We have named that “Integration delusion.”
There are enough gruesome images from camera phones and youtube on the 
internet, thanks to integrated black police officers matching their fellow white officer in abuse of blacks, shows integration is missing accountability in both of these professions. Particularly, the integrated mainstream news media. However, that’s where integration has been a total failure but a resounding success in making it crystal clear the need for our own 
independent national news media operation.
LIBERAL AND CONSERVATIVE NEWS ORGANIZATIONS SHOW NO DIFFERENCE ON RACIST AGENDA
Nothing makes the point of the need for our own national news media operation more clearly than “the Big Cover-Up” video. showing how the integrated mainstream news media continues to engage in its pre-integration racist news media racist editorial malpractice of supporting the police in routine race and police encounters.
In this case, the integrated mainstream news media even took it to the next level of knowingly covering up a case of 
racist police misconduct after the news media had already televised nationally on CNN and Fox News, Sgt. Crowley making a racist illegal arrest of Professor Gates then lying and filing a false police report.
The Gates Crowley President Obama race and police incident happened when a lot of these black professional ball players were noticing politics like never before because we had the first black President.
It’s the perfect race and police incident to serve as an eye opener to show these black folks that while they were paying attention to the first black president’s daily activities they missed the integrated mainstream news media manipulating the news and targeting the black President in support of that racist editorial news media driven injustice, known as the “Sgt. Crowley-Prof. Gates-President Obama race and police incident.” Until “the Big Cover-Up” video on this website, is made known and circulated the integrated mainstream news media has gotten away with this racist editorial injustice.
The irony is that “the Big Cover-Up” video is the key to the most important advancement that’s been long overdue, needing no government involvement to make it happen, which is the establishment of our own independent national news media operation to keep the American people accurately informed and aware, plus introduce news media acountability where it has been missing. Particularly when the integrated mainstream news media is shown to be systemically engaging in deceiving the public particularly in the race and social justice arena.
It’s worth noting the trend with 
young black professional athletes famously making their voices heard during the time of the civil rights movement, setting a precedent by using their fame as a platform to take a stand against this unsolved race and social justice problem. John Carlos And Tommy Smith, laid it all on the line before they could capitalize on winning Olymipic medals.
A few years later Jim Brown led a group of professional ball players in support of Muhhamed Ali who was penalized by DOJ,( the 
department of justice), for refusing to be drafted, which was overturned by the Supreme Court. This has been an evolving mind set among these pro-ball players. These men using their platforms of being famous and wealthy to publicly announce their stand for racial justice, appealing to the sense of racial equality and fairness with the American people.
The most recent symbolic effort was spearheaded by Colin Kaepernick who was 
an NFL professional football quarterback who became a civil rights activist who updated Carlos and Smiths Olympic fist raised stance to the taking a knee during the playing of the national anthem.
However, things have changed with the times. These professional ball players are just one group among black Americans in music, entertainment, and business that have made spectacular economic progress not to overlook political strides in our advancement as a race since integration.
SYMBOLIC PROTEST IS NO SUBSTITUTE FOR REAL EFFECTIVE ACTION
Nevertheless, we are finally providing black Americans with a level of presence and empowerment, with national news accountability where it has been missing in the national news media arena. This national news media operation we are introducing will be known as U.S.A. ThisWeek and will consist of a 24-7 national cable television network, a 24-7 online news magazine and a daily podcast. The launch of U.S.A.ThisWeek will assure forty million plus black Americans, that the kind of systemic integrated mainstream news media racist editorial malpractice we caught captured and exposed in “the Big Cover-Up” video will be prevented from happening by simply being in place to expose and deter news media racist malpractice when it occurs.
HOW TO COUNTER RACIST GROUP PRESSURE
We are fortunate as a nation and as a race that some one has figured this whole unsolved race ans socisal justice problem out. To make having our own national news media operation work, it starts with understanding the forces at play in the national news media arena. There are more Americans that support racial equality than the haters. However, there is a culture in the mainstream news media that continues to support pre-integration racist news media practices like those we exposed in “the Big Cover-Up” video.
Fortunately, we finally have this website with “the Big Cover-Up” video and the back up research and revelations that shows the American people and particularly those in the various professions that have seen spectacular economic gains as the result of the success of the civil rights movement and integration that there is a major advancement that we can’t afford to continue to over overlook yet to be achieved
Now, the video shows there are those even in the news media that saw the racist news media editorial malpractice in action in the Gates Crowley episode. But even after caling out Sgt. Crowley’s racist police misconduct initially, as Anderson Cooper and Greta Van Susteren and their crews did. That’s a bunch of people that went sheepishly into the dark seeing President Obama being pilloried by the mainstream news media . They saw the news media supported the police Sargent who was televised having lied and filed a false police report in his illegal arrest of Prof. Gates. But they couldn’t speak up for fear of going against the powers in place that switched the news to it being about the angry police against the black President
What is unrealized is that we have the opportunity to finallly achieve the level of racial equality that we have resigned ourselves to beleiving it’s unatainable.
In any case, this is where we are introducing breakthrough knowledge and insights confirmed and proven in living detail in “the Big Cover-Up” video showing the systemic news media racist editorial malpractice blatantly in action. It shows the integrated mainstream news media knowingly covering up Sgt. Crowley’s already televised illegal arrest and false police report in defiance of President Obama.
This race and police incident that recieved Presodent Obmam’s criticism set off a series of evenst that waranted protest but did not get a wimper.
“The Big Cover-Up” video has the details that will shock the world when they watch “the Big Cover-Up” video and see what was put over on President Obama and all the people around him, not to mention the American people in general. That’s what makes this information so powerful. It is a difference maker if we were up and running as a national cable news television network the mainstream news media would have to acknowledge the facts we are exposing here. However, at least this shows this information is available.
guessing. The key power base yet to occupied appropriately and effectively is the national new media arena. That’s due to the complete lack of awareness amongst our best and brightest black folks of what’s been missing and the widespread mistaken belief that with integration the pre-integration racist practices ended in the two key professions of the police departments and the integrated mainstream news media.
Fortunately there was a race and police incident in the first year in office of the first black President that exposed the integrated mainstream news media continuing its pre-integration racist practices. Even though it targeted President Obama to protect Sgt. Crowley who was televised lying and filing a false police report, the whole nation missed what amounted to a daylight robbery. We caught and captured the whole police and press racist misconduct episode in “the Big Cover-Up” video. and it’s now our exhibit A for why we need this new independent national news media operation.
We’re looking at the mainstream news media pre-integration racist editorial problem that never ended with integration. However it has been going on undetected theses many years to the extent that many of the news people engaged in the practice are not even aware that they are engaging in this racist editorial malpractice.
Fortunately, we can show the American people and most importantly, black professional ball players many of whom are young men that visited the white house when President Obama was in office. We can show these young men and anyone else interested that we are the only news source that caught and captured on “the Big Cover-Up” video the integrated mainstream news media engaged Now they get to see how they were around during the biggest example of the integrated mainstream news media engaged in the most blatant public display of racist editorial misconduct directed against the first black President. It was successful and went undetected to this day.
But it went undetected and scene of the crime against their friend . They will be interested to learn how the integrated mainstream news media engaged in their systemic pre-integrated racist editorial practice of supporting the racist illegal arrest of Prof.Gates by Sgt. Crowley who also lied and filed a false police report during the Sargent Crowley, Professor Gates, President Obama’s, race and police incident.
This is the first time in our history that black and white Americans are presented with the simple facts that show the integrated mainstream has been engaged in systemic racism in their editorial racsit practices . have had a race and police icident that people have lived through and the facts clearly show the behavior of those in the integrated mainstream news media actually televised a polkice Sgt. make a racist llegal arrest lied and then filed a false police report
This helpless mindset among black Americans most apparent when we see incidents like the George Floyd police murder, and those who have reacheed a certain level of fame and fortune and see making a publice satement is as much as they can do to change the world. Not realizing there is a whole major level of advancement that we have yet to achieve that it’s up to us to make happen.
which is the establishment of our own independent all-inclusive national news media operation.
its purpose is to fill the news media void that that we have identified in the big cover-up” video that we have also shown few are even aware that this major news media problem exist. Most importantly our national news media operation will introduce news media accountability in areas where it has never been particularly with race and police encounters and the mainstream news media where it has never been.
KNOWLEDGE IS POWER IGNORANCE HOLDS US BACK
This is where those interested in our advancement can appreciate learning of this integrated mainstream news media racist editorial practice that has eluded the awareness of the nation since integration. Most important are the generations of sucessful black Americans who have achieved a level of fame and wealth who after witnessing some major racist injustice feel their only and most effective option is to make a public statement appealing to the nation bettter angels and do the right thing.
The point to be made is we’re not as helpless as making speeches of appealing to people’s sense of justice would suggest. .. There’s a major move yet to be made and an empowering advancement yet to be achieved. It would be tragic if we let our progress stop right here when there is an obvious step yet to be taken that few are aware of that is readily available. Needing only execution to make it happen
have no sence of this major advancement yet to be achieved.
THERE’S ONE MORE RIVER TO CROSS
This self-defeating thinking that integration completed our advancement has left the most important step for us to make to establish our own indepedant editorially all-inclusive national news media operation currently unknown and yer ti be realized. It’s our responsibility as the lone source of this awareness and knowledge that caught and capturred the clearest evidence of this racist editorial problem in action to use . In other words, we can do a whole lot more
sense of our power is most dramtically on display when seeing these multi-millionaire professional black atheletes thinking the most they can do is the symbolic act of making a stand and speaking out in the tradition of
finally made clear on this website.made clear on this website. There are so many angles to this long overlooked racist news media problem that this website is finally making known.
This is fifty years running where integration did not end the pre-integration racist’s tradition and practices in the two key professions of the mainstream news media and the police departments. They have continued their little-known pre-integration racist tradition and practices. As we have explained camera phones and You Tube have finally made it common knowledge that integrated black cops are just as abusive with blacks as their fellow white officers.
However, a for a while even black folks were experiencing “integration delusion” regarding black cops to the extent that in “the Big Cover-Up” video, which finally exposes the integrated mainstream news media, we had prominent black men on national television insisting that presence of black police officers means no racist misconduct occurred. Ironically, even black folks have gotten so use to the integrated mainstream news media’s racist editorial practice that when the press and police dropped all pretenses in the Gates Crowley President Obama police incident, but for “the Big Cover-Up” video, the ultimate wake-up call smoking gun would have escaped the awareness of the American people forever.
This is the first time in history that black and white Americans are being presented with irrefutable video evidence showing the entire integrated mainstream news media knowingly supporting racists police misconduct and directing the cover-up to vilify the black President in support of the white police officer, Sgt Crowley. It was very straight forward and shows this is systemic and is at the root of the unsolved race and social justice problem. This is the permissive lack of news media accountability environment cops have been operating under in race and police encounters.
Integration of police departments and news rooms despite the widespread belief, did not end the traditional pre-integration racist practices in either of these professions. The last thing we want to do is fail to support an independent national news media operation that represents unprecedented empowerment and national news media accountability where it has never been.
MORE POWERFUL THAN A CONSPIRACY IS A WAY OF LIFE
AN ENLIGHTENED TRADITION OF ACTIVISM NEEDS to be UDATED
We have seen the T-shirt images with the signs. Plus we saw and heard the testimonials speaking up for race and social justice, with the symbolic visual 
protests from these young black multi-millionaire high profile professional athletes.
Let’s face it the black folks that we have presented have all had laudable and commendable, intentions. Even those four that were grossly mistaken in their thinking that integration with police and the press had ended their racist practices. These young men are trying to continue the long standing tradition of black Professional athletes using their fame and wealth to speak up for race and social justice as they famously did in defense of Mohammed Ali being stripped of his heavyweight title for refusing to be inducted into the U.S. Army after being drafted.
However, these athletes are not the only super wealthy black Americans unaware that our most vulnerable position is our lack of our most empowering advancement which is our own national news media operation, to fill this news media void revealed in the big cover-up” video.
In other words as the The big cover-up” video shows we have irrefutable video evidence showing the police and the integrated mainstream news media televising a police Sargent lying and filing a false police report in a race and police case that grabbed national news media attention because the first black President commented on it in a press conference saying that “the police acted stupidly for arresting a man for breaking into his own home.” day and the next day able to stage a group of black and white police officers saying they’re pissed off at the black President. Enough white people bought it to the extent that President Obama has to make a public peace offering to the lying police Sargent inviting him to the Whitehouse for that publicized “Beer Summit.”
screwing the black President is is the most effective missing news media accountability imposing device that we have yet to put in place and that we have been without since integration.
The big cover-up” video, shows the missing level of news media accountability coverage that we as a race and a nation can’t afford to be without. It shows the integrated mainstream news media can nationally televise a police Sargent lying and filing a false police report and able to suppress the televised racist misconduct and vilify the black President leaving the nation successfully deceived at the expense of the black President and black Americans in general.
An all inclusive national news media operation consisting of a 24-7 national cable news television network and a 24-7 on line news magazine is the obvious solution to this long-standing unsolved race and social justice problem.
Black Americans have never before had such clear information showing the need and benefit of this solution unprecedented empowerment that’s totally within our power to make happen that we have been without before and since integration. That’s our own all-inclusive, integrated, national news media presence and representation.
Since the civil rights movement and integration, we have made spectacular progress economically and politically. 46.8 million African Americans currently have an annual buying power of $1.8 trillion, equivalent to the 12th largest nation in the world 
and growing. According to Forbes we have at least 10 black billionaires and close to two million African American millionaires (1.67 million). These numbers are continuing to increase.
Politically, currently, Congress has 62 
black members and the Senate has 5 black members. The obvious notable political achievement is the first black President of the United States. Not to omit Hakeem Jeffries, the leader of House democrats.
SPORTS AND ENTERTAINMENT THE GREAT ECONOMIC EQUALIZERS
Once the color barrier was removed in the professional sports world, skills and talent became the criteria for being hired and getting paid. This gave many black professional athletes an unprecedented level of economic power and independence. The NBA in 2023 was composed of 70.4 percent black players. In 2021, around 53 percent of NFL players were African American.
There is a distinguished history of black professional athletes stepping up and speaking out on racial equality going back to the days when professional black ball players showed their collective support for Mohammed Ali when he was being widely denounced by members of the government and convicted for declining to serve in the military during the Vietnam war. On June 28, 1971, the Supreme Court unanimously overturned Ali’s conviction for refusing his call to military service due to his religious beliefs
THE TRADITION OF SYMBOLIC PROTEST CONTINUES ALONG WITH A SENSE THAT THIS IS THE ultimate GO-TO-MOVE
In the meantime, our high profile black athletes keep looking for new ways to take a stand protesting the unsolved race and social justice problem going back to John Carlos and Tommie Smith extending what was called the Black Power Salute in the 1968 Olympics in Mexico. Colin Kaepernick as a black professional quarterback started a variation of the salute by kneeling during the national Anthem and was roundly criticized for years by some while others considered Kaepernick courageous.
The nationally televised ESPY award show gave these high-profile super star 
black professional basket ball players the opening slot to make their ” Black Lives Matter Statement.”
The George Floyd police murder highlighted both the continued commitment of these black professional athletes to make their sentiments known and trying to come up with new ways to present their public statements on racial injustice. Public testimony by high profile 
professional black athletes became the go-to-move when these headline grabbing racist injustice incidents occur. It’s a real and interesting societal development. We have the largest collection of young wealthy black pro- athletes seeing their most powerful way to try and impact the unsolved race and social justice problem is in making public statements and wearing signs on tee shirts and facemask.
This means we have generations of young successful professional black athletes intent on continuing the tradition of speaking up to show their support for race and social change with no idea that there is a whole other level of empowerment yet to be achieved that’s been missed since integration.
However, we are introducing a much needed long awaited advancement and level of empowerment in the national news media arena that will also introduce news media accountability in race and police everyday encounters where it has never been. This makes too much sense to not put this national news media operation in place. Plus, to establish an independent national news media operation does not require government action or legislation to make it happen. This is simply up to us, which includes those who have been looking for the answer to the unsolved race and social justice problem and who showed up in mass and money with the George Floyd awakening.
THERE’S A WHOLE LEVEL OF EMPOWERMENT YET to be ACHIEVED
The “Big cover-up video” provides irrefutable breakthrough enlightened evidence of the systemic integration mainstream news media racist editorial practice engaged in at the highest level against the black President. In other words this racists’ news media editorial practice has been going on in race and police encounters since integration. The video finally shows the kind of news media racist editorial support extended to police in everyday race and police encounters that has been going on since integration. the ultimate revelation to show how the whole nation missed the racist or the whole nation to miss
This is a serial news media pre-integration racists’ editorial practice that’s been going on unknown since integration that the blacks have become so conditioned to that when it was blatantly imposed on the black President. Not only did blacks all miss it from President Obama on down to those three black men Colin Powell, Juan Williams, and Stephen A. Smith, who couldn’t wait to get on television to tell the nation that integration had ended this racist practice that we captured on The “Big cover-up video.” Even Stephen A. Smith wrongly defended Sgt. Crowley against Prof. Gates showing the impact of the conditioning. They all missed it then. Hopefully some will pick up on it now.
AN ENLIGHTENED TRADITION OF ACTIVISM NEEDS to be UDATED
We have seen the T-shirt images with the signs. Plus we saw and heard the testimonials speaking up for race and social justice, with the symbolic visual protests from these young black multi-millionaire high profile professional athletes.
Let’s face it the black folks that we have presented have all had laudable and commendable, intentions. Even those four that were grossly mistaken in their thinking that integration with police and the press had ended their racist practices. These young men are trying to continue the long standing tradition of black Professional athletes using their fame and wealth to speak up for race and social justice as they famously did in defense of Mohammed Ali being stripped of his heavyweight title for refusing to be inducted into the U.S. Army after being drafted.
However, these athletes are not the only super wealthy black Americans unaware that our most vulnerable position is our lack of our most empowering advancement which is our own national news media operation, to fill this news media void revealed in the big cover-up” video.
In other words as the The big cover-up” video shows we have irrefutable video evidence showing the police and the integrated mainstream news media televising a police Sargent lying and filing a false police report in a race and police case that grabbed national news media attention because the first black President commented on it in a press conference saying that “the police acted stupidly for arresting a man for breaking into his own home.” day and the next day able to stage a group of black and white police officers saying they’re pissed off at the black President. Enough white people bought it to the extent that President Obama has to make a public peace offering to the lying police Sargent inviting him to the Whitehouse for that publicized “Beer Summit.”
screwing the black President is is the most effective missing news media accountability imposing device that we have yet to put in place and that we have been without since integration.
The big cover-up” video, shows the missing level of news media accountability coverage that we as a race and a nation can’t afford to be without. It shows the integrated mainstream news media can nationally televise a police Sargent lying and filing a false police report and able to suppress the televised racist misconduct and vilify the black President leaving the nation successfully deceived at the expense of the black President and black Americans in general.
An all inclusive national news media operation consisting of a 24-7 national cable news television network and a 24-7 on line news magazine is the obvious solution to this long-standing unsolved race and social justice problem.
THESE ARE HIGH STAKES WE CAN’T AFFORD TO LOSE
Exposing this police incident establishes our credibility.
WE HAVE BEEN MIS READING THE TEA LEAVES SINCE INTEGRATION
A MAJOR LESSON YET to be LEARNED BY BLACK FOLKS SHOWING WE HAVE ONE MORE RIVER TO CROSS
Our objective is to produce this www.usathsweek.com website to provide this breakthrough irrefutable video evidence, insights, and ultimate answer to that army of American people that took to the streets during the George Floyd awakening including those corporate leaders like Bill Gates pledging upwards of $340 billions publicly announced by companies to support racial equity. This is that definitive answer they were all looking for that identifies the heart of the unsolved race and social justice problem and that makes this missing solution obvious.
More importantly, this must be laid out so that black and white Americans interested in solving the unsolved race and social justice problem will see the problem and the solution. The solution is to counter this racist mainstream news media practice with an independent national news media operation to accurately inform even as we make people aware including those in the news media who have no idea of their unwitting participation.
Since the success of the civil rights movement we have made spectacular progress economically and politically we hold our in the entertainment industry, which includes music, long since excelled in the merit based category of professional sports.
The main thing we are showing here is that there is a whole level of advancement and empowerment, in the national news media arena that we have yet to occupy with our own national news media presence and representation. Equally important is that, we are not even aware that we have this integrated mainstream news media racist editorial problem. Even when it was blatantly on display against the black President. Not only was it widely missed, some of our best and brightest high profile people mistakenly, naïvely, and publicly, insisted that integration had eliminated the racist problem that we show was blatantly in action in “the Big Cover-Up” video.
COMMON SENSE
This comes down to not having our own independent national news media operation able to protect the black President or anyone else from the unjustified racist attack and misrepresentation of events by the mainstream news media. If there had been a national news media operation that publicized the earlier police misconduct the mainstream news not have had to acknowledge the already televised facts. You don’t have to be black or white to understand the logic and necessity to fix that lack of built-in national news media protection.
In all of these post integration years there’s a widespread mindset sense of acceptance, locked-in among black Americans that there is no major institutional advancement yet to be achieved. In other words, despite the direct frontal racist attack against the first black President in defense of a police Sargent who was televised lying and filing a false police report, not having an independent national news media operation is not a recognized need among black people. It’s going to take “the Big Cover-Up” video plus additional insightful, awareness-raising, information to break this deep-seated mindset that has been so wrongly and widely acce
Here’s the point. Having observed the transition from segregation to integration of the two key professions of the news media and those in police work, the pre-integration racist practices have actually continued in both professions despite integration. A reflection of these times shows integrated black cops caught on camera phones and YouTube videos showing no difference from their white partners in their abuse, excessive force and killings of blacks.
Conversely, the integrated news media has been able to continue their racist news media practice of supporting police in their everyday race and police encounters unknown. There have been no videos of note exposing this mainstream news media continuing this pre-integration racist editorial practice until “The Big Cover-Up” video . This makes for a permissive lack of accountability environment that excuses the police slights and affronts that may occur. However, combine that news media accomodation with cop’s own code of silence, that’s a freedom that makes the occaision of police excessive force and killings predictable if not inevtable.
But there’s no video of this news media support of the police in their racist practice 
until “The Big Cover-Up” video. That video shows this missing layer of news media accountability in race and police encounters that has allowed this race and social justice problem to continue and to have these cases of excessive force and police killings to surface periodically. In other words we have a fundamental missing news media layer of accountability that’s exposed in “The Big Cover-Up” video that this website shows is the basis for the unsolved race and social justice problem continuing unknown and unchecked.
In the mean time, the obvious solution of having our own national news media presence in the national news media arena with the level of awareness and enlightenment on display on this website, has eluded the awareness of our best and brightest. It’s not even on anyone’s radar, young or old, black or white. That shows the challenge we continue to face in pursuing putting in place the obvious solution of our own integrated 24-7 national cable news television network and 24-7 on-line news magazine. This is the empowering advancement of our own national news media accountability in race and police encounters that people don’t even know that we are without.
THE MOST CONSEQUENTIAL NEWS MEDIA RACIST EDITORIAL PRACTICE HAS ELUDED THE AWARENESS OF OUR BEST AND BRIGHTEST EVEN WHEN BLATANTLY EXPOSED IN ACTION ON VIDEO
The George Floyd awakening highlighted two key race and social justice revelations. (1) It showed the depth of our lack of awareness of this fundamental news media racist editorial problem.(2) It showed when the American people get clear video evidence of racist police injustice they will oppose and reject it in overwhelming numbers.
The public response to the George Floyd police murder from the nation like never before included million$ and billion$ that was committed from corporation, groups and individuals. However, that was more than matched by the unprecedented renewed efforts of groups to finally find real answers to this unsolved race and social justice problem.
OPRAH GAVE IT HER BEST SHOT AND MISSED IT BY MILES SHOWING THE DEPTH OF THE UNAWARENESS
Oprah put together another all-star group of famous black race 
experts to produce a post “George Floyd awakening” “Where Do We Go From Here,” two-hour national two day television special. The special turned out to be informative in showing the complete lack of awareness of the absence of news media accountability among this cross section of black race experts. The more we see the depth of unawareness the heavier the responsibility to make this knowledge available to those interested in knowing that there is this other level of advancement and empowerment that goes way beyond making statements of speaking up for racial justice.
This race and social justice problem is like the perfect crime because as this website and The Big Cover-Up” video shows black folks apparently at no level have any idea that this news media complicity with police in race and police encounters is even going on. Others like Colin Powel and Juan Williams, on national television insisted that it’s not even happening. Plus we saw Dyson and Holmes on television showing another self-defeating journalistic side of this problem. Oprah has been in media her whole professional life, who also totally slept this racist news media problem.
WHY DO WE ALONE KNOW WHAT EVERYONE ELSE DOES NOT?
I finally figured out why we have been able to identify and capture the news media engaged in their racist editorial practice of supporting the police in these race and police encounters that have eluded the awareness of the whole race. It comes down to the simple knowledge that the news media never ended their racist editorial practices. Apparently, like Colin Powel and Jaun Williams, mostly everyone else mistakenly thought that the news media ended their pre-integration racist editorial practices.
This website is all about showing those black and white Americans who are interested in solving the unsolved race and social justice problem, that unless the integrated mainstream news media problem we exposed in The Big Cover-Up” video is fully addressed the problem remains unsolved.
“The Big Cover-Up” video shows, when this racist news media editorial practice blatantly unfolded against President Obama, it was still missed by the whole nation. Even President Obama that the video shows was the target of the racist news media action giving him that up close and personal view of the racist editoral activity as revealed in the video, he didn’t get it, an oversight we cover extensively here. It shows this lack of awareness is at the point that no matter how blatant the racist practice is, there’s this deep seated lack of awareness mindset that takes us back to that integration delusion phenomenon.
That’s what makes the video so powerful for those who lived through that Gates Crowley 
Obama affair. When they watch The Big Cover-Up” video those who thought they knew all about it will say, “damn, you mean to tell me, I missed all of that?” Yes y’all did.
All roads to understanding this inability of black and white folks to see this systemic racist news media editorial practice of supporting the police in race and police encounters leads back to a widespread belief that the integrated news media isn’t engaged in the racist editorial offenses we expose in The Big Cover-Up” video, which has to be seen to break through this belief that integration ended any mainstream racist editorial practice.
THE OPPORTUNITY FOR REAL ADVANCEMENT FEW HAVE ENVISIONED OR IMAGINED
Let’s face it, this is an opportunity in waiting for black folks to discover that’s key to the unsolved race and social justice problem. There’s this empowering concept of having our own national news media operation, ready to go. Despite all the black wealth we highlighted, as Rich Paul, the high profile LeBron James sports agent, 
said on 60 Minutes recently, “What’s the sense of having money with no options?”
That’s our point. All of the economic power inherent in black wealth we showcased, means little if none of these wealthy black people know what can be achieved going forward.
This obvious solution is to put in place an all inclusive, ever present, integrated, national news media operation that covers and reports on these at times unwitting racist news media editorial practices when they occur. Exposure amounts to awareness, deterrence, and accountability. “The Big Cover-Up” video shows the level of awareness of the news media operation that we’re missing.
AN OBJECT LESSON OF HOW THIS UNWITTING INTEGRATED MAINSTREAM NEWS MEDIA RACIST PRACTICE can be ADDRESSED
Certainly, President Obama would never have experienced the drop in his popularity among white people if there had been a national news media operation in place that would have kept the American people informed like The Big Cover-Up” video does. It shows the kind of empowering coverage and reporting that’s been missing.
The irony of black Americans gaining economic and political power in the case of the first black President but having no clue of this most empowering advancement of us having our own national news media operation that’s totally within our power to make happen is the Shakespearean twist to our delayed progress and our advancement as black Americans. In the thinking of most black Americans integration took care of our news media advancement. That’s what makes “The Big Cover-Up” video so invaluable.
AS THE ONLY SOURCE OF THIS EMPOWERING BREAKTHROUGH INFORMATION THE BALL IS IN OUR COURT. THE MONEY IS THERE BUT THE AWARENESS IS MISSING. THAT’S WHY WE SAY THERE IS
ONE MORE RIVER TO CROSS
To put in place what’s missing is not a black thing. It’s a long awaited all-American news media thing, which is a mainstream all-inclusive integrated news media operation that includes an editorial policy that holds police and the news media accountable as we show in “the Big Cover-Up” video. It’s the editorial policy that’s also informs and sensitizes the American people to become aware when the news media is crossing the line wittingly or unwttingly.
This lack of news media accountability problem in race and police encounters requires establishing an all-inclusive national news media operation that will prioritize an editorial policy that will include the missing news media practice of accountability in race and police encounters. This is the most liberating empowering advancement that can only be achieved by us in the private sector.
It starts with producing a video pilot financed by our $500,000.00 gofundme campaign. To show a sample of the national news media operation. The name itself, U.S.A.ThisWeek makes it clear this is all about an all inclusive news media operation. We are not limiting ourselves to being a black thing and marginalizing ourselves all over again. We’re putting in place exactly what we have shown has been missing. That is an all American integrated all-inclusive national news media operation. It must include accountability on police in race and police encounters that has been omitted up until now. This is a concept whose time has come.
It’s important that we let people know our perspective especially on some of these racial point, which will underlie our editorial direction. Nigger! The power of this word depends on the power the recipient extends to it. I told my sons very early in their lives, you are not like Pavlov’s dogs. No one has a a switch that can push your button and get an automatic reaction. Don’t give anyone that kind of power over you. That’s not a magic word. The only thing that using the word may do is tell you something about the person using the word, if you choose to want to figure that out.
The point is, haters will always be out there. But when they do their thing, such as paint some obscenity on a garage the response should not be as if the whole nation did it and give those who did it the recognition or reaction they’re looking for . We prefer leaving those lonely people to wallow in their obscure misery as opposed to elevating them with the attention they’re seeking.
Speaking of giving individuals too much credit, One of the more unfortunate and misplaced reactions was expressed by
